What's Oberlo ?
Oberlo is an application for Shopify stores - it allows you to develop a fresh store and fill it with products from drop shippers almost immediately. Then you're able to use Oberlo to automate the fulfilment and tracking of orders placed in your store.
You will discover five key things Oberlo does:
1. Imports products directly from AliExpress.com into your store
2. Manages products, images, description, variations, title, prices, fulfilment, etc.
3. Update - set Oberlo to update the cost in your store if the wholesale price changes, update stock levels, etc.
4. Automate fulfilment from your own drop shippers to your web visitors, and track it.
5. Oberlo Supply - this is a curated listing of products that are shipped fast from the most reliable suppliers on Ali Express.
Oberlo is just a Dropshipping Leader
In the early days of Oberlo , the company was primarily a dropshipping tool. This gave online storeowners the ability to find and sell thousands upon countless amounts of items, all without ever touching the product.
While Oberlo is still a major player in the dropshipping space, it's shifted its focus to be of a marketplace for finding and selling products.
Let's examine a few of its more complicated dropshipping features:
- Easily Add and Ship Products
Your job is straightforward: add products to your store, generate traffic to your website, and make sales.
Once a purchase is created, it takes only a couple clicks to put the order using your supplier. From there, the supplier ships the merchandise directly to the buyer, meaning there's a constant need certainly to concern yourself with any part of inventory management or shipping.
- Real Time Inventory and Price Updates
Inventory management could be a huge headache for online storeowners. Oberlo has attempt to improve this which consists of advanced dropshipping business model.
In addition to the ability to easily add products to your store, Oberlo provides realtime inventory and price updates.
With this particular technology powering your store go now, there's a constant need certainly to be worried about selling a product above your retail price or one that's out of stock.
Conclusion
Likewise as the ecommerce industry in general, Oberlo has grown and adapted with each passing year.
Since its founding in September 2015, merchants have sold a lot more than 85 million products with the assistance of Oberlo. In fact, the company has received so much success in a fast time frame so that it was acquired in May 2017 by Shopify for $15 million.
When you combine Oberlo's feature list with the ability to access a sizable assortment of products, you've something that's helped countless amounts of entrepreneurs achieve great success in the ecommerce space.
